News

(Shanghai, June 25, 2009) The Shanghai Hong Kong New World Tower and Shanghai New World Huaihai Property Development Co., Ltd. of New World China Land Limited (“New World China Land” or “the Group”; Stock Code: 917.HK) is granted the “World Expo Service Model” acknowledgement nameplate by “the World Expo 2010 Shanghai China” 

“The World Expo 2010 Shanghai China Exhibition Center” is cooperatively established by the Expo Affairs Coordination Bureau and Luwan District Government, and has, since the formal opening on 3/F of the Hong Kong New World Tower on May 1, 2008, received the visits of more than 800,000 person-times by both domestic and foreign tourists. The initial intention of establishing the World Expo Exhibition Center is to better promote the World Expo 2010 Shanghai China among Shanghai citizens, and to communicate the theme and philosophy of the Expo to leaders of organizations participated in the Expo and to demonstrate profile. Presently, the Center has become the first perennial exhibition base, promotion base and the education & practice base for volunteers of the Shanghai World Expo. 

The Shanghai Hong Kong New World Tower is located on the Middle Huaihai Road of the bustling center of Shanghai, and the settlement of the World Expo Exhibition Center right here not only creates opportunities for Shanghai citizens to view the essence of the World Expo in a century conveniently, but also provides a “window” for both domestic and foreign tourists to get to know the World Expo. The Shanghai Hong Kong New World Tower has, as always, cooperated with the World Expo Exhibition Center in various activities. For example, it not only plays the Shanghai World Expo promotional video on the LED of the tower every day for free, but rather arranges free parking lots for visitors, as well as provides the considerate services in large-sized events such as the special lift service, etc. 

The Shanghai World Expo Exhibition Center will continue to open till April 30, 2010. The Shanghai Hong Kong New World Tower will support the exhibition work of the World Expo, and provide professional logistics services, so as to contribute to the World Expo 2010 Shanghai China.