(22 February 2012 – Hong Kong) New World China Land Limited (“NWCL” or “the Company”, Hong Kong Stock Code: 917) is committed to building effective communication channels in order to provide accurate information to investors in a timely manner. The Company and its mother company New World Development Company Limited (“NWD” or “the Group”, Hong Kong Stock Code: 17) have garnered three accolades in the 2011/12 International Mercury Awards organized by the MerComm, Inc., recognizing our outstanding performances in corporate communications.
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The design concept of NWCL FY2011 Annual Report is a string-bound book with quaint and traditional objects, the Chinese Red Lanterns, the Chinese Writing Brush, the Chinese Ink and Wash Painting and the Chinese Wine Vessel printed on the cover, which symbolize the communities for living, business, happiness and leisure that the Company is committed to creating in the past decade. The business review section in the annual report begins with four Chinese characters “Home”, “Business”, “Happiness”, “Leisure”, with a series of project photos and maps printed to depict the outstanding properties we have developed in various communities, emphasizing our devotion in offering “New World‧New Living” to citizens.
NWD FY2011 Annual Report carries a buoyant design which demonstrates the Group’s diverse businesses. The micro-city printed on the cover conveys the indispensable relationship between the Group’s four core businesses, Property, Infrastructure, Services, Department Stores and the city.
The International Mercury Awards organized by the MerComm, Inc. is recognized by the corporate communication expertise with an aim to enhance professionalism and reward outstanding corporate communications practitioners. The judging panel consists of expertise from various communication areas, all the entries were evaluated based on effectiveness, originality and clarity, etc.